Journey Map

“Se trata de un diagrama que muestra los pasos extremo a extremo que sigue tu cliente al relacionarse con tu empresa (ya sea a través de un servicio, producto o de lo que sea).” (Mejias, 2013)

http://javiermegias.com/blog/2013/04/customer-journey-map-mapa-experiencia-cliente/

Link para ver el Journey Map

 

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